Driving Sales is More Important than Creating a Brand Image
Why is brand image so important?
Is Social Media a Waste of Time ? The ROI on Social Media
Social media, a key component of your business strategy?
Are You the Salesperson that’s Part of the Problem or Part of the Solution?
I was reading an interesting blog on the reasons for sales failure the other day. According to research from Qvidian, only 63% of sales professionals make their quota.
Does Direct Marketing Still Get Results?
Many companies only use direct marketing to reach their potential customers. Direct marketing or direct response marketing covers all forms of marketing that communicate directly with the customer, including text messaging, email, interactive consumer websites, online display ads, database marketing,
Why Should You Hire a Marketing Consultant?
Its human nature so I won’t take it personally. As a businessperson with limited financial resources there are many arguments that you can justify your decision not to hire a marketing professional.
One of the ones that anyone in sales or
Canada, an E-commerce Contradiction?
I buy books, CD’s and DVD’s (yes I believe in musicians, publishers and authors getting paid for their creative works), clothing and just about everything else online. And I am not the only Canadian who shops online.
Does Traditional Advertising Still Work?
It’s almost that time of the year again, partridges are singing in pear trees (like that ever happened), the egg nog is chilling in the fridge and jolly St. Nick is making his annual rounds. It’s also the time of the year that sales